Article from: ENTREPRENEURS 6/03/2014
As an entrepreneur with a business problem, your first instinct may be to try do-it-yourself solutions. After all, that’s what entrepreneurship is all about, right?
- Not always. In many cases, building a customized solution from scratch in an attempt to meet the exact specifications of your business can be a setup for failure. That’s because building your own solution can lead you to:
Reinvent the wheel, making mistakes that others before you have already made and mastered
- Dramatically slow down your time to market, as you try to troubleshoot and increase your learning curve outside your core competency
- Spend too much money developing tools and solutions that already exist in other formats
- Miss out on resources and expertise in the specific space where you need a focused solution